Lady Gaga: A Parody of Contemporary Pop Culture?
The history of rock and pop music since the 60's has been the development of a culture in which the image of the artist is not less important than the music he or she creates.
Pop and rock musicians have become stars, icons and designers of culture, their faces known and idolized by the masses. Concerts became what in ancient Rome were Gladiator battles, and the artist gained his fame not only by the quality of his music, but also by his ability to perform on stage. Michael Jackson gained fame by inventing a dance style to accompany his music. Madonna took it further- her concerts and music videos defined fashion while adding sex-appeal to musical talent.
Rock musicians understood the change occurring in the music industry and followed. Alice Cooper gained popularity by bringing theatrical elements to his concerts: magic, horror elements and blood. Ozzy Osbourne ate bats to support his image as "a prince of darkness". Marilyn Manson took it further by adopting the image of a freak and becoming more of a performer than a musician.
Then the 2000's gave birth to Stefani Germanotta's character, whom she called Lady Gaga (after Queen's "Radio Gaga"). From the very beginning, Germanotta took all the elements previously present in the music industry to the extreme. She turned herself into a monster of fame, as the name of one of her albums. Her constantly-changing looks and most often very unusual clothing make her appear a bit of a joker. Her popular music is often criticized as unoriginal and her lyrics simplistic, carrying no depth to them. It appears like she is never seen out of character, similarly to the comedian Sasha Baron Cohen. Contemporary performers like Eminem added to their fame by inventing alternate personalities who define them, but Gaga has taken her alternate personality so far that it's not clear who Stefani Germanotta really is. Even her name, Lady Gaga, is unusual, even odd.
I am brought to the inevitable conclusion that what makes Gaga so original is the fact she is a parody. Her absurd, over-the-top sensationalism and her often provocative public appearances make her a joker, a parody of pop culture. Instead of trying to bring an original new look into the pop industry, she decided to put a mirror before it. Instead of trying to be deep and emotional, she brings robotic dance movements into her videos, quacking and stuttering into her songs (Ra-ra-ra, ga-ga oo-la-la, po-po-poker face). See my colorful, plastic outfits? See the odd shapes and glitter? It's not me that is plastic, it's you. Why am I always wearing make up and sunglasses? Because I am fake, just like you.
Don't compare her to Madonna, she is not Madonna and she doesn't even try to be her. Lady Gaga is not real. She is not human. She's a fictional character made up by Stefani Germanotta. And heck, with five Grammys, a very successful one, too.
http://artpulsemagazine.com/deconstructing-lady-gaga-pop-culture-as-a-toolbox